Toolkit on how to Start and Improve your Business

Summary of Follow-up

 

 

 

 

 

 

By carrying out a follow-up, you may use the following checklist to help you to accumulate the necessary information and evaluate your business. After collecting the information, you can take good decisions towards implementing the above-mentioned issues. Upon completing this format, you can easily identify weaknesses of your business. Try to eliminate or minimise them during the next business cycle. On the other hand, try to use your strengths to improve your market share, increase production capacity, improve product quality and diversify products. Provided that your business is running well, you can inject additional capital into the business from your own savings or take loans from financial institutions, or invite others to invest into your business.

 

  Follow-up format

No

Description

Remark

1.

Your position in the business:

  • full-time owner-manager

  • part-time owner manager

  • no active managerial involvement except providing capital

 

2.

Total number of workers (if applicable):

  • paid workers / paid family members

  • unpaid family members

 

3.

Production capacity:

  • limited utilisation of capacity (e.g. 25%)

  • partial utilisation of capacity (e.g. 50%)

  • improved utilisation of capacity (e.g. 75%)

  • maximum utilisation of capacity (e.g. 100%)

 

4.

Reasons for limited and partial capacity utilisation:

  • no market

  • shortage of raw materials

  • high cost of raw materials

  • high utility expense (power)

  • no qualified workers (including yourself)

 

5.

Monthly sales:

  • very high

  • moderately high

  • break-even sales

  • losses

 

6.

Reasons for loosing sales:

  • low product quality

  • bad location

  • rude competition

  • no advertising

  • insufficient marketing strategy

  • insufficient buying power of customers

  • limited business management skills

 

7.

Profitability of business:

  • very profitable

  • moderately profitable

  • break-even

  • moderate losses

  • heavy  losses

 

8.

Reasons for moderate  and heavy  loss of profits :

  • insufficient sales

  • high costs (insufficient use of working materials, high transportation costs, high - production costs, high marketing costs)

  • misuse of business money for non-productive activities

 

9.

Location of business:

  • near to customers

  • near to supplies

  • not strategically located

 

10.

Reasons for not locating your business strategically:

  • lack of awareness

  • high cost of premises

  • insufficient infrastructure/utilities

 

 

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